Program Underwriting


Supporting 96.9 KVMV Through Underwriting


96.9 KVMV, a listener-supported, non-commercial Christian radio station, operates under a 501(C)(3) non-profit status. Due to FCC regulations, we do not sell advertising in the traditional sense. However, we do have the opportunity to acknowledge businesses and ministries that support us financially through our Underwriting Program.

As a token of our appreciation for your support, we will acknowledge your contribution on-air. You'll receive a daily "Thank You" from us, Monday through Friday, between 5 am and midnight, totaling at least 20 acknowledgments in most months.

It's important to note that FCC Underwriting Guidelines restrict us from:

- Promoting any language that could give your business or ministry a competitive edge. For example, we cannot claim your burgers are the best or your service the fastest (No Exaggerations).

- Including calls to action in our acknowledgments. We can inform our listeners about your business or ministry, but not instruct or entice them to take action. Therefore, phrases like “stop by today” or “visit us online” are not permitted. However, we can mention your location or website.

Underwriting Specifics:

- Each on-air acknowledgment will be 30 seconds or less.

- All production, including music and voice work, will be handled by our in-house team.

- Content will be non-commercial in nature, align with the established format of 96.9 KVMV, and adhere to FCC guidelines for non-commercial radio as interpreted by 96.9 KVMV management.

Interested in becoming an underwriter for 96.9 KVMV? Contact us!
Monday through Friday at 956-787-9700